{"product_id":"idea-magazine-no-399","title":"Idea Magazine no.399","description":"\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eThe theme for Issue No. 399 is on the Design Field, Today: Thought and Practice of Branding Design around the World.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eFeatures interviews in English and Japanese with FISK, Kokoro \u0026amp; Moi, CEKAI, STUDIO NA.EO, eyen design, Seachange, Bureau Borsche. With essays by Paul Bennett (IDEO) \u0026amp; Nicholas Bell (AUFI), and more!\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eFrom the intro:\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e“Today, society has matured, and companies and designers are finding it difficult to differentiate products and services from the abundance of those on the market simply by offering products with high functionality and quality or beautiful forms. Therefore, how to design user experience will be increasingly required as a role of the designers. One of the places to practice design for this purpose is in the field of branding design, which is the subject of this feature.”\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eDirection by Idea\u2028Design by LABORATORIES (Kensaku Kato, Megumi Moriya)\u2028Cooperation with Saki Ho, Min-Young Kim\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e","brand":"Idea Magazine","offers":[{"title":"Default Title","offer_id":40481620328502,"sku":"Idea-Mag-399","price":30.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0175\/3484\/4982\/products\/FISK22_IDEA399_1_Grey_4x5_94b2369f-c6b5-4d8b-a0ff-08b657c3468f.jpg?v=1673027784","url":"https:\/\/fisk-store.myshopify.com\/products\/idea-magazine-no-399","provider":"FISK, Inc.","version":"1.0","type":"link"}